Emhlabeni wokuhamba, ipotimende eliphakeme - ikhwalithi lingumngane osemqoka ohambweni. Lapho siqala uhambo lokuhlola umhlaba, ipotimende alithwali izingubo zethu nezinto zethu kuphela kodwa futhi lihamba nathi kulo lonke uhambo. Kodwa-ke, emakethe yepotimende ebabazekayo, iyiphi i-brand engabizwa nge- "No. 1 ipotimende"? Akukho mpendulo ephelele yalo mbuzo, ngoba wonke umuntu angaba nencazelo ehlukile yokuthi "okungcono kakhulu". Kepha lapho sigxila emkhakheni we-High - Ikhwalithi ye-Aluminium suitcases, izinhlobo eziningana ziyavela futhi zikufanele ekuhlolweni okujulile.
I. Izinzuzo ezihlukile ze-aluminium suitcases
Amasudi we-Aluminium ane-charm eyingqayizivele phakathi kwezinto eziningi ze-suitcase. Okokuqala, ukuqina kwabo kuyamangalisa. Izinto ze-Aluminium zinokucindezelwa okuhle kakhulu kanye nokumelana nomthelela, futhi kunganikeza ukuvikeleka okuthembekile kwezinto ezingaphakathi kwepotimende ezindaweni ezahlukahlukene zokuhamba ezindaweni ezahlukahlukene. Ukuthi iyisixazululwa esikhumulweni sezindiza noma ihlangabezana nokushayisana ngengozi ngesikhathi sohambo, i-aluminium suitcase ingamelana nomonakalo ngegobolondo layo eliqinile, liqinisekisa ukuphepha kwezinto zakho.
Okwesibili, ukubukeka kwemfashini kwamasudi we-aluminium nakho kungukugqama okukhulu. I-Metallic - I-Shell ebekiwe ikhipha i-luster eyingqayizivele, elula kodwa nenhle. Noma ngabe uhambo lwebhizinisi noma ukungcebeleka luhamba, lungakhombisa ukunambitheka kanye nesitayela somnikazi. Ngaphezu kwalokho, izinqubo zokwelashwa ezingaphezulu kwezikhwama ze-aluminium zihlukahlukene, zinemiphumela ehlukene efana ne-rumbid ne-matte, zihlangabezana nokuphishekela ubuhle babathengi abahlukahlukene.
Ngaphezu kwalokho, amasudi we-aluminium alula. Ngenkathi baqinisekisa ukuthuthumela, banciphisa umthwalo kubahambi. Ikakhulu abagibeli abadinga ukuhamba amabanga amade noma badlulise kaningi, ukukhanya - Isisindo se-Weight kungenza ukuthi lolu hambo lukhululeke futhi lube mnandi.
II. In - Ukuhlaziywa okujulile kwe-Aluminium Suitcase Brands
URimowa: Umkhiqizo odumile embonini yepotimende
Ngokungangabazeki uRimowa ungumholi emkhakheni wamasudi we-aluminium. Lo hlobo lweJalimane lunomlando weminyaka engaphezu kwelikhulu futhi ubelokhu elaziwa ngekhwalithi yalo yekhwalithi ephezulu kanye nobungcweti obukhulu bezandla.
1.Bhala umlando nefa:URimowa waqhamuka ngonyaka we-1898. Ukuqala njengomkhiqizi wesuti yokhuni, yathuthuka kancane kancane yaba uhlobo lomkhiqizo oludumile lwe-aluminium edume emhlabeni jikelele. Kubonile izinguquko ezindleleni zokuhamba, njalo zinamathela emishaneni nekhwalithi, futhi zihlanganise umoya wobuciko baseJalimane kuwo wonke umkhiqizo.
Izici ze-2.product kanye nokwenziwa okusha:Amasudi we-aluminium kaRimowa enziwe ngezinto eziphakeme kakhulu ze-aluminium alloy. Ngamasu akhethekile wokucubungula, awagcini ngokuqinile futhi aqinile kodwa futhi abe nokumelana kahle nokugqwala. Idizayini yayo ye-Groove yayo ayigcini nje ngokukhulisa amandla epotimende kodwa futhi iba yisikhombi somkhiqizo esiyingqayizivele. Ngaphezu kwalokho, i-Rimowa ihlala iqala imininingwane ngemininingwane, efana nokuhlomisa amasondo abushelelezi, izinduku eziqinile zokudonsa, kanye nokuxhumeka okuphezulu kwekhwalithi, ukuhlinzeka abasebenzisi ngesipiliyoni somsebenzisi sokugcina.
Ukubuyekezwa kanye nedumela:Abahambi abaningi bakhuluma kakhulu eRimowa, beduduza ikhwalithi yayo enhle kakhulu nomdlandla womfashini njengomngane omuhle kakhulu wokuhamba. Abantu abaningi bamabhizinisi nabo babheka i-rimoma njengophawu lwesimo, futhi ingabonakala ezikhumulweni zezindiza emhlabeni wonke.
Icala elinenhlanhlaIzidumbu ezivela eFoshan, eGuangdong. Njengomthombo omuhle - Umkhiqizo odumile wasekhaya we-aluminium, uyisibonelo amandla aqinile kanye ne-charm ehlukile yemboni yokukhiqiza ye-foshan.
1.Brand Umlando kanye nomqondo:I-Lucky Case ibikhona iminyaka engaphezu kwengu-16. Kugxile ekwenziweni - Umhlaba ocebile kaFoshan, ngokuqonda okujulile kwemboni yempahla kanye nokuhlolwa okuqhubekayo, kancane kancane avele ebhizinisini eliphelele elihlanganisa ukucwaninga nentuthuko, ukukhiqizwa kanye nokuthengisa. Kuyo yonke le minyaka, uhlobo lomkhiqizo luhlala lugxile kwikhwalithi, luthuthukisa ukuncintisana kwemikhiqizo yalo.
Izici ze-2.product kanye nokwenziwa okusha:Amacala we-aluminium e-Lucky Case akhiwe kusuka ezintweni eziphakeme eziphakeme - ezisezingeni eliphakeme le-aluminium. Ngokusebenzisa amasu amakhulu okuphoqelela nokuphoqelela, afinyelela i-Shell eqinile futhi ebekiwe kakhulu. Uma kukhulunywa ngokucutshungulwa kwemininingwane, umkhiqizo ukhokha ukunaka ngokucophelela kuzo zonke izici. Isibonelo, ukwelashwa okuyindilinga - ukwelashwa ekhoneni akugcini nje ngokunezela ukukhalaza ngobuhle kodwa futhi kuvikela ngempumelelo ukulimala ngesikhathi sokushayisana. Isakhiwo saso sangaphakathi siklanyelwe ngenhlalo ngohlelo lokuhlukanisa oluguqukayo, ukunakekela imithwalo ehlukahlukene - Izidingo zokugcina zabasebenzisi abahlukahlukene.
I-3.Rarket share kanye nokubuyekezwa komsebenzisi:Umkhiqizo ubekeke ngokuyinhloko maphakathi ne - - Imakethe ephakeme - ephelele. Ihlose ukunikela ngezinketho eziphezulu - ezisezingeni eliphakeme ze-aluminium kubathengi abafuna izindleko - ukusebenza. Noma ngabe kungochwepheshe bebhizinisi baqala uhambo lwebhizinisi noma emindenini ejwayelekile ephuma ekuhambeni kwansuku zonke, icala leLucky lingahlangabezana nezidingo zalo ngekhwalithi yalo ethembekile, okwenza kube ukukhetha okuphezulu!
Kude: uhlobo lwenkanyezi olukhulayo olunesitayela esincane nesimfashini
U-Away ungumkhiqizo wepotimende ovele eminyakeni yamuva futhi uthathwa ngabathengi abasebancane ngomklamo wawo wemfashini kanye nezindleko eziphakeme - isilinganiso sokusebenza.
1.Bhala umqondo nokubeka:Ukuzibophezela ekudaleni amasudi ahlanganisa ama-aesthetics nokusebenza kwabahambi banamuhla. Umqondo wayo wokuqamba ugxile ekutheni ubulula, imfashini, nokusebenza, okuhlose ukufeza ukuthanda ukuhamba nokuphishekela impilo esezingeni lentsha yabantu abasha.
Izici ze-2.product kanye namaphuzu avelele:Amasuphu we-aluminium away asebenzisa izinto ze-aluminium aluminium alloy, anciphisa isisindo ngenkathi eqinisekisa ukuqina. Idizayini yalo yangaphakathi kunengqondo, ngezindawo eziningi nezikhwama zokugcina, okwenza kube lula ukuthi abasebenzisi bahlele izinto. Ngaphezu kwalokho, akunikezeli izinketho ezahlukahlukene zombala ukuze uhlangabezane nezidingo ezenzelwe wena zabathengi abahlukahlukene. Amasondo epotimende amukele ukwakheka okuthusayo, nokubamba induku yokudonsa kukhululekile, okwenza ukuhamba kuphumule futhi kube mnandi.
I-3.Market Repentation and Development:Kude nokuthola ngokushesha ukwamukelwa emakethe. Abahambi abaningi abasebasha bakhethe ukuba umlingani wabo wokuhamba. Umkhiqizo ubuye wabambisana nabanye abakhethiweyo - abaklami owaziwayo kanye nemikhiqizo eyaziwa ngokuqhubekayo ukwethula okukhawulelwe - Imikhiqizo ye-Edition kanye ne-CO
I-Delsey: Ummeleli we-French Elegance
I-Delsey ingumthombo wempahla odumile kusuka eFrance enomlando weminyaka engaphezu kwama-70, ehlanganisa kahle ubuhle baseFrance kanye nokuqina.
Umlando Nesitayela Nesitayela:Selokhu kwasungulwa ngo-1946, i-Delsey ibilokhu inamathela othandweni lwayo ngokuhamba nokuzinikela kwikhwalithi, ukuhlela izitayela eziningi zepotimende zakudala. Isitayela sayo sihlanganisa imfashini yesimanje nge-French Romance ne-Elegance, futhi sithandwa kakhulu ngabathengi emhlabeni jikelele.
Izici ze-2.product kanye nokwenziwa okusha:Amasudi we-aluminium ka-Delsey enziwe nge-Aluminium Alloy ephezulu, ephoqelelwe ngokucophelela ukwethula i-luster kanye nokuthungwa okuhlukile. Ngokuya ngokusebenza, ifakwe ngo-360 - degree ukujikeleza i-Ultra - amasondo athule wonke, okulula futhi abushelelezi ukusunduza, ukuvumela ukunyakaza kwezindiza okugcwele. Ingaphakathi lamukela umklamo wesayensi wokwandisa ukwandisa ukusetshenziswa kwesikhala futhi ahlangabezane nezidingo zokugcina zezinto ezahlukene.
I-3.Market Positing ne-Dutation:Izikhundla ze-Delsey uqobo maphakathi - kuya - Imakethe ephakeme - eqeda, enikeza izinketho eziphezulu - zekhwalithi yabahambi abaphishekela ikhwalithi nemfashini. Imikhiqizo yayo inedumela elihle emhlabeni jikelele futhi ivame ukunconywa njengabangane abafanelekayo be-Business Traveps kanye nokuphela okuphezulu - ukuphela.
USamsonite: Isiqhwaga Esidume Esidume Esidume Esidume Esidume Esidume Emhlabeni Wonke
USamsonite ungumkhiqizo waseMelika oneminyaka eyikhulu - umlando omude. Njengomunye wemikhiqizo ye-suitcase enkulu kunazo zonke emhlabeni, bekulokhu kusengaphambili komkhakha ngokwekhwalithi kanye nokwenza izinto ezintsha.
Umlando nethonya elithi:Yasungulwa ngo-1910, kancane kancane iSamsonite yathuthuka kancane kancane kusuka kumkhiqizi wesuti omncane - esikalini ebhizinisini elidumile emhlabeni jikelele. Uthole ukwethenjwa kwabathengi emhlabeni wonke ngokuqamba okusha okuqhubekayo nokulawulwa kwekhwalithi okuqinile, kuba ngumkhiqizo wesithonjana embonini yepotimende.
Izici ze-2.product kanye nokwenziwa okusha:Amasudi we-Aluminium kaSamsoni akhiwa nge-High - Amandla we-Aluminium Alloy izinto, ezihlanganiswe nezinqubo zokukhiqiza ezithuthukile ukuqinisekisa ukuqina nokuqina kwamasudi. Ukushaqeka kwayo okuhlukile - Idizayini yohlelo lokumunca yehlisa umthelela we-bumps phakathi nohambo ezintweni eziphakathi kwepotimende. Ngaphezu kwalokho, amanye ama-High - End Series afakwe imisebenzi ehlakaniphile enesisindo, elungele abahambi ukuthi baqonde isisindo semithwalo yabo kusengaphambili futhi bagweme inkathazo ebangelwa ngokweqile.
I-3.Rarket share kanye nokubuyekezwa komsebenzisi:USamsosite uhlala emakethe enkulu share emhlabeni jikelele, futhi imikhiqizo yayo imboza wonke amazinga wokusebenzisa. Noma ngabe kubahambi abajwayelekile noma abantu bebhizinisi, bangathola imikhiqizo efanelekela yona kuSamsonite. Abasebenzisi ngokuvamile bahlaziya imikhiqizo yabo njengethembekile ngekhwalithi futhi kunengqondo ekwakhiweni, futhi kungumkhiqizo othembekile wepotimende.
III. Ungayikhetha kanjani i-aluminium suitcase efanele
Ubhekene nemikhiqizo eminingi enhle kangaka ye-aluminium, ungawukhetha kanjani umkhiqizo ofanele wena?
1.Consider isabelomali sakho:Amanani entengo ye-aluminium amasudi ahluka kakhulu phakathi kwemikhiqizo namamodeli ahlukene. Ngaphambi kokuthenga, nquma uhla lwakho lwesabelomali kuqala, bese ukhetha umkhiqizo ngezindleko eziphakeme kakhulu - isilinganiso sokusebenza ngaphakathi kwalelo banga. Uma unesabelomali esanele, ungabheka ezinye izinhlobo eziphakeme - zokuphela ezinjenge-rimowa, i-dilsey, ne-samsonite, njengoba ikhwalithi yazo nobungcweti baqinisekiswa kakhudlwana. Uma isabelomali sakho sinqunyelwe, siphezulu - izindleko - izinhlobo zokusebenza njenge-Lucky Case nazo ziyizinqumo ezinhle.
2. Ukunakwa usayizi kanye namandla:Khetha usayizi ofanele kanye namandla afanele ngokwezidingo zakho zokuhamba. Kufushane - uhambo lwebanga, i-inch Trary - ku-suitcase ivame ukwalwane. Isikhathi eside - Uhambo lwebanga noma lapho udinga ukuthwala izinto eziningi, i-24 - intshi noma ipotimende le-inch - ngabe lifaneleke kakhulu. Ngasikhathi sinye, naka ukuthi ngabe ukwakheka kwangaphakathi kwepotimende kunengqondo futhi kungahlangabezana nezidingo zakho zokugcina.
3.Value Izidingo Zakho Nokuthandwa:Wonke umuntu unezidingo ezihlukile nezintandokazi zamasudi. Abanye abantu bagxila kakhulu ekuklameni kokubukeka, banethemba ngepotimende elihle futhi elihle. Abanye bangase bakwazise ukusebenziseka okwengeziwe, njengokushelela kwamasondo nobuntu benduku yokudonsa. Lapho ukhetha, yenza ukucatshangelwa okuphelele ngokususelwa ezidingweni zakho nokuncamelayo.
Yize kunzima ukunquma ngokuphelele ukuthi yiluphi uhlobo lomkhiqizo oluyinombolo - emkhakheni wamasudi we-aluminium, izinhlobo ezinjenge-rimowa, i-delsey, icala eliphakeme labathengi ngezinzuzo zabo ezihlukile nezimfanelo ezinhle kakhulu. Uma ufuna i-aluminium suitcase ephezulu, ungafisaVakashela iwebsite yethu. Sinikezela ngemikhiqizo ehlukahlukene ye-Aluminium Suipotsecat futhi siyaqiniseka ukuthi singakwazi ukufeza izidingo zakho futhi sikuphelezele kulo lonke uhambo oluhle.
Isikhathi sePosi: Mar-03-2025
